What are the Bleeping Rules? Profanity and the Social Web (via @Radian6)
Kanye and Jay-Z Launch New Song via Facebook app BANDPAGE. Check out the new song HAM off their new album Watch the Throne!
BandPage for Facebook is a tool for helping artists grow their fan base. By utilizing Facebook’s already powerful sharing interface, artists can extend their fan page functionality! Check it out on this video, and check out RootMusic.com for more information!
*Root Music just secured $2.3 million in funding to help maintain and build upon this promising app! Try it! You might like it! Let me know if it worked for you!
One of the most popular trends in the fashion industry this year has been brand generated content. From online blogzines to Tumblr-powered micro sites, branded content is quickly becoming a cost effective, long-term online marketing strategy that the fashion industry will continue to utilize as brands and retailers look for new, innovative ways to connect with customers online. (Read More)
Why the Fashion Industry Is Betting Big On Branded Online Content
The fashion industry’s use of branded content gained momentum in 2010. In 2011, retailers will have three big shifts to consider as part of their branded content strategy. While many brands approach branded content in different ways, Susan Etlinger of The Altimeter Group feels that all retailers and fashion brands must: (Read More: Why the Fashion Industry Is Betting Big on Branded Online Content)
HOW TO: Attract Early Adopters to Your Social Startup
One of the main challenges for social networks stems from a question ancient philosophers have debated for centuries: Which came first, the chicken or the egg? In social media, the dilemma often takes the form of, “We need users for our network to be useful, but users won’t join the network unless it’s useful.” A social network’s utility is derived from the people belonging to it. (Read More: HOW TO: Attract Early Adopters to Your Social Startup)
How to Maintain Your Personal Brand as a Corporate Employee
A strong personal brand is beneficial on many levels. At the core it differentiates the designer, developer, marketer, etc, from the rest of the pack within crowded disciplines. It functions as a self-promotion agent that works for the practitioner 24/7/365 ultimately ensuring this person becomes a magnet for new and interesting work opportunities. (Read More: How to Maintain Your Personal Brand as a Corporate Employee - Smashing Magazine)
Why Tumblr Is Better Than Facebook For Meeting More Compatible Networking
As is pretty obvious from our recent coverage of Tumblr, we at Social Times are outspoken about Tumblr becoming an important social network over the next few years. Being an avid user, I am constantly in a position where people ask me “Why Tumblr?” I always say the same thing: I meet tons of new friends with similar interests. (Read More: Why Tumblr Is Better Than Facebook For Meeting New, Compatible Friends)
Small Businesses Getting More “Social” to Stay Afloat
In the current state of the economy, retailers are finding that social media websites such as Facebook and Twitter are helping them to keep track of current customers by generating buzz to boost sales. Customers are relying on social media to find the best gifts and to find the best deals, thus social shopping is the future of word of mouth for many smaller retailers. (via Small Businesses Getting More “Social” to Stay Afloat)
Why ‘Social Proof’ Matters in Your Social-Marketing Success
Take two nightclubs. From the outside, both are nondescript, windowless structures. One has a loud and vibrant crowd outside, a long line of people eager to get inside. The other club looks empty; no one is in sight, except for a very bored bouncer. Which place piques your interest? Where would you rather spend your Saturday night? The answer is obvious—and it’s why some clubs intentionally slow down their entrance rates to keep the lines longer outside. (Read More: Why ‘Social Proof’ Matters in Your Social-Marketing Success : MarketingProfs)
Combining Email Marketing with Social Media Rises
Email marketers for music and other media are increasingly adding social media using elements like “share with your network” and buttons to connect with brands on Twitter and Facebook in their email campaigns. A new survey says the combination is the top tactic marketers worldwide expect to increase budgets on in 2011. (Read More: Combining Email Marketing With Social Media Rises - hypebot)
HOW TO: Get the Most Out of Facebook Insights for Small Business
You’re a small business owner and you’ve decided to create a Facebook Page for your company. Or you’re an employee in an organization and, since you are the only one who “gets” social media, you’ve been charged with running a Facebook Page. You set it up and make it look nice. You put up some photos and videos that you think represent the organization well. You e-mail a bunch of your friends and the page has almost 100 “Likes.” But one day, your boss comes in and asks you the question that you have been dreading: “Is this Facebook Page helping us or just eating away most of your time?” (via HOW TO: Get the Most Out of Facebook Insights for Small Business)